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For Brands

YOUR BRAND THEIR WORLD

Partner with Cinnamon and put your brand in front of millions of active Roblox players

# Connect With A Global Audience

Why Brands Choose Cinnamon

Helping brands reach one of the most valuable gaming audiences on Roblox through immersive experiences and large-scale community engagement.

39.7%

39.7%

Of LifeTogether RP's DAU is in the US & Canada

global brands and IP owners

National Basketball Association
Kellogs Froot Loops
My Little Pony
Happy nation

OUR REACH

AMPLIFY YOUR BRAND

50%

LifeTogether’s GenZ distribution

50% of our players are GenZ (age 13+)

5M

Average Daily Gameplay Sessions

Across all titles

12M

Average Monthly Gameplay Hours

Across all titles

5B

Total Plays

Across all titles

How Can Brands Integrate?

NPC-Led Scavenger Hunts

Branded NPCs guide players through simple quests and collectible-based challenges

Theater Integrations

Feature branded screenings, arcade content and optional quests within our theater

Always-On Brand Exposure

Build sustained visibility through billboards and high-traffic in-world placements

Location Takeovers

Transform key locations into immersive branded environments and destinations

Our Portfolio

Featured Games

LifeTogether RP

LifeTogether RP

One of Roblox's biggest roleplay experiences

Total Plays3.4B+
Peak CCU147K+
MAU23M+
BlockSpin

BlockSpin

Fast-paced competitive gameplay

Total Plays900M+
Peak CCU50K+
MAU3.4M+
BayView

BayView

Social roleplay for the next generation

Total Plays600M+
Peak CCU20K+
MAU1.1M+

Success Stories

Case Studies

The NBA Comes to LifeTogether RP

The NBA Comes to LifeTogether RP

Complete a limited-time basketball scavenger hunt and unlock an exclusive reward.

What LifeTogether’s Audience Tells Us

What LifeTogether’s Audience Tells Us

LifeTogether’s growth isn’t just scale; it’s audience. With ~40% from the US & Canada, it’s clear the game resonates more in North America than typical Roblox experiences.

Recognition for Our New Website

Recognition for Our New Website

Our new website is already receiving industry recognition, including Awwwards and FWA Site of the Day, highlighting a shift toward more immersive, interactive experiences.

Key Results

Awwwards - Honorable Mention

FWA – Site of the Day