For Brands
YOUR BRAND THEIR WORLD
Partner with Cinnamon and put your brand in front of millions of active Roblox players
# Connect With A Global Audience
Why Brands Choose Cinnamon
Helping brands reach one of the most valuable gaming audiences on Roblox through immersive experiences and large-scale community engagement.
39.7%
Of LifeTogether RP's DAU is in the US & Canada
TRUSTED BY
global brands and IP owners
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OUR REACH
AMPLIFY YOUR BRAND
50%
LifeTogether’s GenZ distribution
50% of our players are GenZ (age 13+)
5M
Average Daily Gameplay Sessions
Across all titles
12M
Average Monthly Gameplay Hours
Across all titles
5B
Total Plays
Across all titles
How Can Brands Integrate?
NPC-Led Scavenger Hunts
Branded NPCs guide players through simple quests and collectible-based challenges
Theater Integrations
Feature branded screenings, arcade content and optional quests within our theater
Always-On Brand Exposure
Build sustained visibility through billboards and high-traffic in-world placements
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Location Takeovers
Transform key locations into immersive branded environments and destinations
STAY UPDATED
BLOGS & NEWS
DAISE Beauty x LifeTogether RP: The Dollface Effect
Daily challenges and collectible Dollfaces, built directly into LifeTogether RP.
Key Results
2.16bn branded impressions
15.8M unique players
6.77M challenge starts
+17.2pp brand awareness lift
NBA Finals: The Scavenger Hunt at Spawn
A limited-time NBA Finals scavenger hunt built directly into LifeTogether RP.
Key Results
13M NBA Finals props collected
960K scavenger hunt completions
25M NPC interactions
13M unique players during the integration
LifeTogether’s North American Audience
LifeTogether’s growth isn’t just scale; it’s audience. With ~40% from the US & Canada, it’s clear the game resonates more in North America than typical Roblox experiences.
Key Results
~40% of daily active users from the US & Canada
16.7% Roblox platform average (Q4 2025)
22% on BayView RP, our other roleplay title